Guild reputation
Guild reputation is gained through the following means:
- Turning in a green or better quest.
- Guild group kills on dungeon and raid bosses.
- Guild group arena and rated battleground wins.
- Honorable kills (about 1 base reputation per 20 honor points from kills).
Certain levels of guild reputation are required to purchase and use some guild rewards.
Reputation with the guild since 4.3
As of Patch 4.3, reputation bonuses no longer affect the weekly cap of 4375, and just help you reach the cap faster.
- GM response to a ticket, explaining the situation:
GM response
Now the tabard will give you 50% or 100% more reputation, but will not affect the weekly cap anymore. The functionality has been changed and affects all the rep modifiers and perks. This means that you will reach the cap quicker, but the cap will be the same.
It is meant to be a way from Casual players to be able still to cap the Guild Reputation, while playing only few days per week and doing just dailies or Random Dungeons.Losing Guild Reputation
If you are kicked from or leave a guild, you do not lose your reputation with that guild immediately. You will lose it if you:
- Allow 30 days to elapse after becoming unguilded [1]
- Join a different guild
- Transfer the character to a different account or realm (which de-guilds you)
During Cataclysm, the reputation would reset to neutral upon joining a new guild. This would change with Mists of Pandaria by having the reputation downgrade by rank (e.g. current reputation at exalted would change to revered) upon joining a new guild. This would change once again at an unknown time between Mists of Pandaria to Shadowlands where the reputation no longer changes upon joining a new guild.
Guild titles
When meeting certain reputation levels, your guild tag will change. Please note that your tag can only be seen by yourself (by turning the 'My Name' option on in the Name display options) and your guildmates.
| Reputation | Title |
|---|---|
| Friendly | <Recruit of [Guild]> |
| Honored | <Guardian of [Guild]> |
| Revered | <Veteran of [Guild]> |
| Exalted | <Champion of [Guild]> |
Achievements
Earning exalted status with your guild also awards the achievement 
[Time Flies When You're Having Fun].
Patch changes
Patch 5.0.4 (2012-08-28):
- The cap on weekly reputation gains has been removed. Furthermore, guild experience gains from quests have been increased from 25% of quest experience (17350 guild experience for most level 85 quests) to a flat 60000 experience for every green or better quest and nothing for gray quests. Since guild reputation from quests is based on their guild experience yield (1 reputation per 360 experience before reputation bonuses), this dramatically increased guild experience from quests, from ~48 at level 85 (and significantly less at lower levels) to 166-167 (before reputation bonuses) at all levels.
- Guild reputation doesn't automatically reset to Neutral on joining a new guild, now only drops to next level down, Exalted->Revered, Revered->Honored, Honored->Friendly, Friendly->Neutral.
- Guild reputation doesn't automatically reset to Neutral on joining a new guild, now only drops to next level down, Exalted->Revered, Revered->Honored, Honored->Friendly, Friendly->Neutral.
- The cap on weekly reputation gains has been removed. Furthermore, guild experience gains from quests have been increased from 25% of quest experience (17350 guild experience for most level 85 quests) to a flat 60000 experience for every green or better quest and nothing for gray quests. Since guild reputation from quests is based on their guild experience yield (1 reputation per 360 experience before reputation bonuses), this dramatically increased guild experience from quests, from ~48 at level 85 (and significantly less at lower levels) to 166-167 (before reputation bonuses) at all levels.
Patch 4.0.1 (2010-10-12): Added.